Opportunity to oblige the influencer

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But also for the advertiser or advertising agency. Public law consequences will involve an order in the form of: payment of a fine up to  of turnover; discontinuing practices that violate the collective interests of consumers; remove the ongoing effects of the breach. Civil law consequences resulting from unfair market practice related to the marking of advertising materials give consumers the or to file a claim for: compensation for the damage caused on general principles.

Refraining from activities related to unfair practices; remove the effects of this practice; submitting a statement with specific content and form; awarding an appropriate sum of money for a specific social purpose related to supporting Polish culture, protecting national heritage or protecting consumers. Summary Influencers should undoubtedly comply with the recommendations of the President of the Office of Competition and Consumer Protection and make every effort to so that their activities.



Related to advertising and marking advertising content are consistent with consumer protection law. This obligation also falls on advertisers, who should also pay special attention to the advertising content of their products - after all, advertising is the lever of trade and the key to the success of companies. If you want to know how to increase sales on social media, check out this article in which we tell you how to skillfully use social media to increase sales.